Loyalty is one of the traits I with which I was fortunate enough to be born.
I tend to be loyal and I tend to assume loyalty in return.
One thing, however, that does its best to try and keep destroying my faith in that quality is big business where loyalty is demanded (though bribery, loyalty schemes and so on) but not earned. And therein lies the crux: loyalty has to be earned.
I know that what I am about to say is reasonably well known and, indeed I blogged about insurance fair deals a few years ago and suggested shopping around each renewal. Of course I've never taken my own advice: the principal reason being that I'm in NZ when my principal policies coe up for renewal.
Anyway my latest irritation stems from my house insurance renewal. This year the sum came in at just under £1400. My house is a modest pad in an extremely safe part of the world from almost every point of view. I got fed up and went to a very reputable insurer which gets great plaudits from consumers. They wanted £550 for similar cover. No contest there then. What's more there is a linked price rise guarantee so I won't suddenly find myself in year 2 with a huge hike in premium.
Now it looks like I'll be able to go to another reputable insurer and more than halve my car insurance premium.